Influencer Marketing Manager
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The role
An influencer marketing manager develops and implements creative influencer campaigns to increase brand awareness and engagement. They identify relevant influencers across sectors such as lifestyle, beauty, and health, negotiating contracts and managing budgets to ensure campaign success. The role involves collaborating with social media, content, and paid marketing teams to align messaging and optimise results. Monitoring campaign performance and analysing data are key to refining strategies and achieving ROI. The candidate should possess excellent communication skills, experience managing consumer-facing campaigns, and a solid network of UK influencers. Organising multiple projects and staying updated with industry trends are essential for delivering impactful and authentic content.
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