Senior Digital Content Strategist
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The role
Develop and execute a comprehensive digital content strategy aligned with business goals and target audiences.
Create engaging, high-quality content that reflects the brand voice and drives organic traffic through SEO and content optimization.
Research industry trends and insights to inform strategy and identify opportunities for innovation.
Collaborate with marketing, design, and product teams to ensure consistency across digital channels and multi-channel campaigns.
Monitor performance with analytics, optimize content based on data, and manage multiple projects and budgets while ensuring regulatory compliance.
Lead and mentor teammates, engage external partners and agencies, and communicate progress and value to senior leadership.
Create engaging, high-quality content that reflects the brand voice and drives organic traffic through SEO and content optimization.
Research industry trends and insights to inform strategy and identify opportunities for innovation.
Collaborate with marketing, design, and product teams to ensure consistency across digital channels and multi-channel campaigns.
Monitor performance with analytics, optimize content based on data, and manage multiple projects and budgets while ensuring regulatory compliance.
Lead and mentor teammates, engage external partners and agencies, and communicate progress and value to senior leadership.
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CityWinston-Salem, United States