PR & Influencer Manager

The PR & Influencer Manager at Debenhams will oversee influencer marketing campaigns, develop strategic partnerships, and manage public relations to enhance brand visibility and engagement. They will coordinate with internal teams and external agencies to ensure campaign alignment with brand and commercial objectives, including influencer partnerships, sponsorships, and media relations. The role requires strong leadership skills to guide and develop the PR & Influencer team, manage budgets, and evaluate campaign performance with measurable KPIs. The candidate should possess experience in fashion, beauty or retail influencer strategies, along with a broad network of media and creator contacts. Additionally, they will monitor industry trends, manage relationships with talent management agencies, and ensure all campaigns deliver specific ROI targets. The position is based in the central Manchester office and involves strategic planning, stakeholder engagement, and team leadership.