Web Product Manager
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The role
A Web Product Manager is responsible for owning and developing the company’s website as a product, setting strategic roadmaps and collaborating with marketing, design, and technical teams to optimise traffic and conversion. They drive growth by prioritising initiatives with high impact, enhancing online experiences, and managing web experimentation programmes that measure ROI effectively. The role includes ownership of the technical stack, ensuring website performance, security, and compliance across international markets, and leading localisation efforts to optimise global reach. They implement data-driven decision-making using analytics tools, foster cross-functional collaboration, and develop a clear measurement framework to report on web performance and business impact. Strong technical knowledge, proactive leadership, and familiarity with AI tools are essential, with a focus on impactful, sustainable, and innovative web solutions. The candidate should also have a proven track record of leading web initiatives that deliver measurable results in fast-paced, competitive markets, with expertise in CRO, SEO, and analytics.
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