Brand Content Strategist
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The role
Lead cross-platform content strategy to drive brand awareness and revenue, while maintaining a consistent voice.
Create and optimize a variety of content formats including blogs, eBooks, case studies, infographics, emails, webinars, videos, and social posts.
Own the content calendar and library, conducting audits to identify gaps and inform marketing initiatives.
Interview subject matter experts and build relationships with partners to generate fresh, relevant content ideas.
Collaborate with marketing, communications, digital, and design teams to develop creative concepts for campaigns and assets; ensure high editorial standards through rigorous proofreading.
Support PR efforts and maintain a consistent brand identity across all channels, including social media.
Create and optimize a variety of content formats including blogs, eBooks, case studies, infographics, emails, webinars, videos, and social posts.
Own the content calendar and library, conducting audits to identify gaps and inform marketing initiatives.
Interview subject matter experts and build relationships with partners to generate fresh, relevant content ideas.
Collaborate with marketing, communications, digital, and design teams to develop creative concepts for campaigns and assets; ensure high editorial standards through rigorous proofreading.
Support PR efforts and maintain a consistent brand identity across all channels, including social media.
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