Content Strategist and Copywriter
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The role
Define and evolve Hazel's content strategy, messaging framework, and positioning within a rapidly growing AI category.
Shape channels and formats for Hazel's story, including SEO, thought leadership, lead-gen assets, product marketing, and launch campaigns.
Translate complex AI concepts into simple, advisor-friendly language that builds trust and clarity.
Write and edit high-impact content across product marketing materials, landing pages, emails, in-product messaging, and sales enablement.
Own launches from concept to execution, collaborating with Product, Design, and Compliance to ensure clear, compliant messaging.
Manage content workflows, publishing, performance metrics, and cross-channel consistency while tailoring messaging for audiences.
Shape channels and formats for Hazel's story, including SEO, thought leadership, lead-gen assets, product marketing, and launch campaigns.
Translate complex AI concepts into simple, advisor-friendly language that builds trust and clarity.
Write and edit high-impact content across product marketing materials, landing pages, emails, in-product messaging, and sales enablement.
Own launches from concept to execution, collaborating with Product, Design, and Compliance to ensure clear, compliant messaging.
Manage content workflows, publishing, performance metrics, and cross-channel consistency while tailoring messaging for audiences.
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