Digital Experience - Personalization & Content Strategist

Define and drive the personalization strategy for financial advisors and institutional investors, aligning with business objectives. Lead cross-functional teams to design data-driven, differentiated experiences across known and anonymous users. Own content strategy, gate access by permissions, and optimize journeys to boost engagement and conversions. Oversee A/B testing and iterative optimization using Adobe Experience Manager, Target, and Marketo. Collaborate with marketing, UX, analytics, and technology teams to ensure scalable personalization governance. Bring 7+ years of experience in digital marketing or product ownership within financial services, with strong analytics and stakeholder management.

Find here the full details of the responsibilities for this role: daily tasks, projects to lead, goals to achieve and scope of work within the team. Everything you need to picture yourself in the role and know exactly what to expect from day one.

Access the technical and interpersonal skills expected by the recruiter, the required experience level, valued qualifications and personal qualities sought. Check at a glance whether your profile matches this opportunity before applying.

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