Product Marketing Specialist
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The role
The position involves leading product segment strategies and overseeing innovation from concept to launch across European markets. It requires collaborating with research and development teams to introduce new products and enhance existing ones. The role demands analysing market trends, customer insights, and business data to identify growth opportunities and develop compelling product messaging. Responsibilities include lifecycle management, portfolio optimisation, and creating strategies for market activation. Candidates should have experience in product marketing, portfolio management, or segment marketing with strong analytical skills. The role offers dynamic teamwork, innovative projects, and regional market influence in a fast-paced environment.
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