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Senior Social Media Manager

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The role

Lead the evolution of social media and content strategy with a data-driven approach, translating insights into a scalable roadmap that expands brand awareness and drives customer acquisition.
Manage and grow all key platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube) and shape a content mix that's engaging, informative, and timely.
Define KPIs, monitor performance, and rapidly test learnings to optimize campaigns and overall social presence.
Monitor and respond to audience comments, protect online reputation, and collaborate with PR and marketing to seize opportunities.
Identify industry trends and competitive insights, translating them into actionable recommendations and cross-functional campaigns.
Build and develop a team of community managers as the company scales, guiding execution from strategy to hands-on delivery.

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