Senior Marketing Manager – Boston
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The role
The Senior Manager, Patient Marketing, is responsible for implementing patient-centric marketing strategies across oncology portfolios. They oversee digital campaigns, manage cross-functional teams, and collaborate with external partners to enhance patient engagement and education. The role requires expertise in digital marketing, project management, and regulatory compliance within healthcare. The individual must be capable of analysing campaign performance and optimising strategies to maximise impact. The position involves managing budgets and tracking KPIs to ensure maximised ROI while fostering innovative digital engagement tactics. This role reports to the Director of Patient Marketing and offers flexibility with remote work options in Boston.
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