Marketing Manager, Social, Influencer & Public Relations
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The role
Lead social media, influencer marketing, and public relations efforts to drive brand advocacy and awareness.
Develop and execute integrated campaigns across owned, earned, and paid channels with cross-functional teams.
Oversee content creation and distribution on Facebook, Instagram, TikTok, YouTube, and LinkedIn, ensuring consistent voice and visuals.
Design and manage influencer partnerships—from brief to payoff metrics—optimizing reach, engagement, and lead generation.
Lead PR strategy, develop press materials, and pursue brand partnerships and sponsorships to elevate reputation.
Analyze performance, report on key metrics, and optimize strategies to maximize impact and ROI.
Develop and execute integrated campaigns across owned, earned, and paid channels with cross-functional teams.
Oversee content creation and distribution on Facebook, Instagram, TikTok, YouTube, and LinkedIn, ensuring consistent voice and visuals.
Design and manage influencer partnerships—from brief to payoff metrics—optimizing reach, engagement, and lead generation.
Lead PR strategy, develop press materials, and pursue brand partnerships and sponsorships to elevate reputation.
Analyze performance, report on key metrics, and optimize strategies to maximize impact and ROI.
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