Influencer Discovery Manager
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The role
An Influencer Discovery Manager in Bath oversees the quality and suitability of influencer profiles, managing a team of freelance specialists across numerous campaigns. They are responsible for setting standards on brand alignment, authenticity, engagement, and credibility, ensuring influencer selections meet high expectations. The role involves building and leading a team, allocating workloads, and supporting team development, all while maintaining top standards. Effective communication with campaign managers is essential to align discovery instructions with strategic goals, and the manager must push back when necessary to uphold quality. Organising workflows, documenting influencer rationales, and improving processes are key to scaling discovery efforts efficiently. The role requires someone adaptable, quick-thinking, and resilient, with a drive for growth and leadership in influencer marketing.
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