Social Media and Influencer Manager

A social media and influencer manager is responsible for developing and executing social and influencer strategies to enhance brand presence and engagement across platforms. This role involves creating compelling content, managing influencer relationships, and analysing campaign performance using data and KPIs. The manager collaborates with internal teams and external agencies to ensure integrated marketing efforts, while staying abreast of industry trends, new platforms, and technological advancements. Ensuring all activities comply with relevant regulations and brand guidelines is essential, alongside managing budgets and projects effectively. Leading, motivating, and developing a high-performing team completes the core responsibilities, aimed at positioning the brand as culturally relevant and innovative.