Senior Digital Content Strategist – Liverpool

A senior digital content strategist is responsible for shaping digital content experiences, aligning with branding, and enhancing search and AI discoverability to increase engagement. The role involves editing, optimising, and measuring content and campaigns on a global website, collaborating with marketers worldwide to understand audiences. Key skills include SEO expertise, content management, data analysis, and knowledge of search engine algorithms. Candidates should have experience with digital marketing tools and content optimisation techniques within a dynamic online environment. The position requires excellent communication and strategic thinking skills to meet business objectives effectively. Technological familiarity with content management systems and analytics platforms is essential.