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Senior Manager, Influencer Marketing

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职位介绍

Develop and execute comprehensive influencer marketing programs that raise brand awareness and drive engagement across social and digital channels.
Lead seasonal launches, brand campaigns, and ongoing activations with a focus on growth, retention, and performance.
Cultivate a robust creator community through gifting, seeding, content collaboration, and organic programming.
Collaborate cross-functionally to integrate paid media strategies and maximize content effectiveness across channels.
Set clear KPIs, track results with tools like CreatorIQ and Tribe Dynamics, and report insights to optimize performance.
Manage budgets, mentor a multidisciplinary team, and orchestrate in-person launch events and experiential activations.

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