Marketing Manager Business Tourism & Major Events

The Marketing Manager for Business Tourism & Major Events at Sheffield City Council leads the promotion of Sheffield as a destination for conferences and events by creating targeted campaigns and managing the Convention Bureau team. They support partnership initiatives, attract international and domestic clients, and develop innovative content to enhance the city's visitor economy. The role involves building relationships with stakeholders, maximising income streams, and promoting Sheffield’s reputation in the meetings, incentives, conferences, and exhibitions market. Candidates should possess extensive experience in the MICE sector and be confident in sales and presentations. The position requires a proactive approach, creative thinking, and commercial awareness to position Sheffield effectively in the events industry.