Senior Marketing Copywriter

A senior copywriter at Burson, in Toronto, develops creative concepts and persuasive copy for integrated campaigns, digital, print, social, and experiential platforms. The role involves collaborating with art directors, strategists, and clients to craft impactful stories and innovative ideas that resonate with target audiences. Candidates should possess strong conceptual and writing skills, with experience in diverse media and regulatory compliance. Proficiency in Adobe Creative Suite, Office 365, and AI tools, alongside a background in advertising, marketing, or communications, is essential. The position requires a proactive approach to identifying creative opportunities and presenting compelling ideas to clients, supporting the overall creative output of the agency.