Director of Retail Marketing
仕事内容
Based in Azerables, France, this role leads the strategic and operational execution of retail marketing for multiple brands across major home improvement partners.
Develop and drive omni-channel strategies including e-commerce, in-store merchandising, and stocking programs.
Partner with Sales, Product, Brand, and Digital teams to deliver a unified go-to-market plan and maximize share and profitability.
Direct promotional and merchandising programs, planograms, displays, and digital retail content to elevate brand visibility and sell-through.
Build and lead a high-performing retail marketing team, manage annual and monthly budgets, and measure ROI with data-driven rigor.
Collaborate with key accounts like Home Depot and Lowe’s on joint business planning and new product launches while monitoring market trends and competitive activity.
Develop and drive omni-channel strategies including e-commerce, in-store merchandising, and stocking programs.
Partner with Sales, Product, Brand, and Digital teams to deliver a unified go-to-market plan and maximize share and profitability.
Direct promotional and merchandising programs, planograms, displays, and digital retail content to elevate brand visibility and sell-through.
Build and lead a high-performing retail marketing team, manage annual and monthly budgets, and measure ROI with data-driven rigor.
Collaborate with key accounts like Home Depot and Lowe’s on joint business planning and new product launches while monitoring market trends and competitive activity.
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