PR Manager - USA
职位介绍
Lead US PR and influencer strategy aligned with global objectives.
Build and manage relationships with editors, journalists, stylists, and KOLs to drive brand visibility.
Plan and execute PR meetings, store activations, and on-site events.
Draft press materials and oversee media assets, ensuring quality and consistency.
Monitor campaign performance, analyze KPIs/ROI, and report findings to leadership.
Collaborate cross-functionally with Marketing and Global PR, while mentoring junior team members.
Build and manage relationships with editors, journalists, stylists, and KOLs to drive brand visibility.
Plan and execute PR meetings, store activations, and on-site events.
Draft press materials and oversee media assets, ensuring quality and consistency.
Monitor campaign performance, analyze KPIs/ROI, and report findings to leadership.
Collaborate cross-functionally with Marketing and Global PR, while mentoring junior team members.
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