Direct Response Copywriter – Liverpool

A direct response copywriter in Liverpool will craft compelling ad copy for platforms such as Meta, TikTok and YouTube, focusing on headlines, hooks, body copy and calls to action. The role involves developing multiple creative angles for testing, tailoring content for each platform, and collaborating with creative teams to generate ad ideas and storylines. The copywriter will support various marketing elements, including landing pages, emails and product descriptions, ensuring consistency of brand tone across channels. Essential skills include proven experience with DTC brands, expertise in writing for different funnel stages, and the ability to produce engaging, concise content that drives conversions. The role requires adaptability to a fast-paced environment, independent working skills, and an understanding of performance metrics and content creation collaboration.