Manager, Influencer & PR
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职位介绍
Own and execute a scalable influencer strategy across mega, macro, and micro creators to grow community and brand affinity in the U.S.
Manage end-to-end paid influencer partnerships, from negotiation to brief, execution, and performance reporting.
Oversee gifting programs, creator briefs, and top organic fans cultivation to convert affinity into retained brand love.
Support PR strategy in the U.S., cultivate relationships with editors and tastemakers, and track earned placements and EMV.
Own KPI tracking for influencer and PR programs, analyze impact on retail performance, and provide actionable recommendations.
Advocate for self-esteem and authentic confidence in campaigns while collaborating with cross-functional teams.
Manage end-to-end paid influencer partnerships, from negotiation to brief, execution, and performance reporting.
Oversee gifting programs, creator briefs, and top organic fans cultivation to convert affinity into retained brand love.
Support PR strategy in the U.S., cultivate relationships with editors and tastemakers, and track earned placements and EMV.
Own KPI tracking for influencer and PR programs, analyze impact on retail performance, and provide actionable recommendations.
Advocate for self-esteem and authentic confidence in campaigns while collaborating with cross-functional teams.
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