Lead Data Analyst – Bournemouth

The Lead Data Analyst oversees data ecosystems and processes related to lead generation channels within a telecommunications brand. Responsibilities include configuring and optimising internal systems, collaborating with senior leadership to drive business intelligence, and creating data experiments for performance improvement. The role requires expertise in SQL, Power BI, and Excel, along with stakeholder management skills and the ability to interpret complex datasets. The analyst will support strategic planning and integration of acquired businesses, utilising both internal and third-party data sources. Strong technical capabilities combined with effective communication are essential to succeed in this position.